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Plum is Mage’s full-feature video model. It takes Characters, References, Character Voices, audio and video references, and First and Last Frames, and it generates audio on every clip. Plum Max is the faster variant, and Plum Fast the fastest and lowest-cost one, which runs unlimited from Pro.

Overview

Unlimited generation by plan

The longest clip that runs unlimited at each resolution on each plan, at the model’s base settings. Anything longer, or any resolution marked Gems, runs on Gems. Add-ons such as LoRAs, ControlNet, extra reference images, or reference videos may raise a run’s price and move it to a higher plan or to Gems.

What it supports on Mage

Best for

  • A planned shot where the subject, the framing, and the sound are all specified
  • Character dialogue in video
  • Motion at 2K, which Plum reaches
  • Sequences that connect frame to frame

An example prompt to start from

Limitations

  • Plum itself runs unlimited only on Max. Plum Fast is the route on Pro, at 480p, and Plum Fast and Plum Max on Pro Plus.
  • Frame mode and reference mode are separate on this model: one generation uses a first or last frame, or Characters and References, not both.
  • On Plum Max and Plum Fast a last frame must be paired with a first frame.
  • Anything up to 15 seconds runs on Gems once you pass your plan’s ceiling.

Use via API

Plum is available through the Mage API as the plum architecture, with model_id selecting the model. Its fields, tokens, defaults, and price are on its API reference page.
Last modified on October 24, 2026